We're privacy-geeks ourselves but the best customer for us is someone who is concerned about privacy but doesn't know what to do about it.
Why? Because the current surveillance age came about because people don't know how to protect themselves and not using the Internet is not an option. So now there's a $100 billion industry which is based on invading people's privacy.
The more people that use Winston, the less valuable their data becomes. Eventually we envision a world in which it no longer is profitable to prey on the public. Then many of these companies will just go away.